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Trusted Insurance Brokers in Birmingham | Adler Fairways
Adler Fairways has been a trusted insurance broker for over 40 years, serving clients across the UK from small businesses to large enterprises. Our Chartered Insurance Broker status, awarded by the Chartered Insurance Institute, reflects our commitment to professional excellence and client-focused service. We specialise in tailoring bespoke insurance solutions by analysing clients' unique risks and sourcing optimal market coverage. Our independent status allows unbiased recommendations across the entire insurance market, ensuring competitive premiums.

With dedicated claims management available 24/7, we provide continuous support during critical moments. Our team combines sector-specific expertise with a deep understanding of emerging risks, including cyber threats and terrorism coverage. Through offices in Birmingham, Bristol, London, and other key locations, we maintain a nationwide presence while preserving personal service standards. Our long-term client relationships, some spanning decades, demonstrate our ability to adapt to evolving insurance landscapes while maintaining reliability.
Services
Business Insurance Property Insurance Private Medical Insurance Commercial Insurance Risk Management Claims Handling Cyber Risk Coverage Construction Insurance Trade-Specific Insurance Vehicle Fleet Insurance
Highlights and features
  • We offer 40+ years of insurance brokerage experience across diverse industries
  • Our Chartered Insurance Broker status demonstrates professional excellence and ethical standards
  • We provide 24/7 dedicated claims management support for urgent situations
  • Our independent status enables unbiased market comparisons for optimal coverage
  • We deliver tailored risk assessments with bespoke insurance programme design
Associations and certifications
  • Chartered Insurance Institute
What people say
Exceptional service Trusted partner Competitive premiums Deep understanding Prompt settlement
Services
Business Insurance
We provide comprehensive business insurance solutions tailored to specific industry risks. Our brokers assess operational exposures across construction, manufacturing, retail, and professional services sectors. Coverage includes liability protection, property damage, business interruption, and management liability. Clients benefit from our market-wide comparisons to secure competitive premiums while maintaining adequate protection levels.
Property Insurance
Our property insurance services cover residential and commercial properties with customised policies for freeholders, landlords, and property managers. We address risks including terrorism, latent defects, and reinstatement requirements. Policies accommodate single properties or large portfolios, with specialist coverage for high-value homes and commercial buildings. Our team ensures appropriate valuation and risk mitigation strategies.
Private Medical Insurance
We offer private medical insurance solutions for individuals and businesses seeking rapid access to specialist healthcare. Policies cover inpatient and outpatient treatments, diagnostics, and rehabilitation services. Our brokers compare market-leading providers to match clients' healthcare priorities and budget requirements. We provide ongoing support for policy management and claims processing.
Risk Management
Our risk management services identify and quantify business exposures through detailed assessments. We develop mitigation strategies for cyber threats, liability claims, and operational disruptions. Clients receive tailored recommendations to strengthen risk resilience while optimising insurance expenditure. Regular reviews ensure ongoing alignment with evolving business needs.
Claims Handling
We provide dedicated claims management with 24/7 availability for urgent situations. Our team guides clients through the claims process, ensuring proper documentation and timely submissions. We negotiate with insurers to achieve fair settlements while minimising business disruption. Proactive support includes claims prevention strategies to reduce future incidents.
People
Anthony Adler
Chief Executive
Anthony Adler leads our executive team with extensive insurance industry experience. He oversees strategic direction while maintaining client relationships. His expertise in risk management and brokerage operations ensures continued growth and service excellence across our UK offices.
Questions
What types of business insurance do you offer?
We provide comprehensive business insurance including liability coverage, property protection, cyber risk, management liability, and trade-specific policies. Our brokers tailor solutions for construction, manufacturing, professional services, and other sectors.
How does your claims management process work?
Our dedicated team provides 24/7 claims support, guiding clients through documentation and negotiation. We prioritise prompt settlements while minimising business disruption, with expertise in complex claims across various insurance categories.
What benefits does your Chartered Insurance Broker status provide?
This prestigious accreditation ensures the highest professional standards, ethical practices, and continuous staff development. Clients benefit from enhanced industry credibility and access to exclusive market insights and resources.
Do you offer insurance for high-value properties?
Yes, we specialise in property insurance for high-value homes, commercial buildings, and property portfolios. Our policies address unique risks including terrorism coverage, reinstatement requirements, and specialist valuations.
How do you ensure competitive insurance premiums?
As independent brokers, we compare the entire market to find optimal coverage at competitive rates. Our long-term insurer relationships and risk assessment expertise help clients achieve cost-effective, comprehensive protection.